Expensive-running-shoes-are-not-better-4partExpensive-running-shoes-are-not-better-600pxFarei presto e copiare-incollare tutto, anzi, avrei fatto prima a indicare il semplice link all’originale in cui c’è tutto, anche una bella infografica riassuntiva (qui a destra) e un sintetico abstract iniziale … Based on 134,867 reviews of 391 running shoes from 24 brands, this study compare the list price of running shoes with how well rated they are. The key conclusion is that expensive running shoes are not better than more affordable ones. In fact, inexpensive running shoes are better rated than expensive ones … ben rappresentato nel grafico

[4] in pole position.

Al generale abbassamento del rating con l’aumento del prezzo – evidente, ma non troppo nel grafico [2] con pallini verdi incolonnati … Brands have strong incentives to promote highend running shoes, but our study very clearly outlines that runners buying more expensive running shoes are less satisfied than runners buying mid-range or cheap running shoes.

Jens fa seguire un confronto nominale fra i modelli più costosi e quelli più economici con il rispettivo rating [3] che poi raggruppa per brand [4] … Runners are being less satisfied with premium running shoes. I am aware that higher prices set higher expectations, but in any case the price should reflect the quality of the product and thereby the ratings

There is nothing wrong with a company selling premium running shoes, but in my honest opinion, it is a problem when a running shoe brand spends massive amounts of money on marketing to promote products comsumers dislike … Il criterio di lavoro è rigoroso pur limitato alle recensioni di runrepeat.com: Reebok, Hoka, Adidas, Mizuno devono preoccuparsi?

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